076 Social Value of Regional Events with Linda Tillman

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Professional headshot of Linda Tillman smiling, beside a bold graphic that reads "Placemaking Through Events with Linda Tillman" in black and yellow design.

This episode is brought to you by the Australian Regional Tourism (ART) Network recorded live at the ART 2024 Convention in Mackay, a dynamic gathering of regional tourism leaders and innovators.

Australian Regional Tourism (ART) is the peak body representing regional tourism practitioners, fostering collaboration, knowledge sharing, and innovation to drive sustainable growth in regional destinations. We’re also excited to share details about the 2025 Australian Regional Tourism Convention (ARTC), which will be held in the stunning Adelaide Hills from October 14–17, 2025. Hosted in the historic German town of Hahndorf, the event will offer an inspiring blend of world-class cellar door experiences, pristine nature, and agritourism gems. It’s the perfect opportunity for tourism professionals to connect, exchange ideas, and shape the future of regional tourism.

In this dynamic episode of the Tourism Hub Podcast, host Despina Karatzias welcomes Linda Tillman from the Tilma Group, as they delve into the pivotal role of regional events in fostering community connections. Valinda shares her insights from the recent ART Convention in Mackay, where she and Stu Spears sparked a conversation about shifting the focus from solely economic metrics to a more holistic understanding of the social value events bring to regional and rural communities.

Listeners will be inspired by Valinda’s passion for regional tourism, as she recounts her journey from Wagga Wagga to becoming a specialist in regional events. She highlights the importance of recognising the pride and engagement that events instil within communities, and the necessity of measuring their broader impacts beyond just economic benefits.

The episode also features an exciting preview of the upcoming 2025 ART Convention in Adelaide Hills, where Valinda emphasises the value of networking and collaboration among tourism professionals. With a heartfelt call to action, she encourages listeners to embrace the power of events and to advocate for their significance in shaping vibrant regional communities.

SAVE THE DATE for the 2025 Australian Regional Tourism Convention

Don’t forget to save the date for the 2025 Australian Regional Tourism Convention, October 14–17 in the stunning Adelaide Hills. Despina will be there for the fourth consecutive year, capturing content and all the gold nuggets from the convention including live broadcast interviews across the Australian Regional Tourism Network Facebook and Linked In Pages. Who knows, you could be the next guest sharing your insights on regional tourism. If you are a tourism professional working in the Australian regional tourism industry this is a convention you want to add to your budget and don’t want to miss. I look forward to seeing you in 2025, and don’t forget to subscribe on your favourite podcast platform, to tune in to monthly Australian Regional Tourism ARTful Chats!

01:41 – Stu Spears and I had a fabulous session yesterday on regional events

06:26 – Rose spoke on Wednesday about agritourism and sparked interest in events

07:39 – The Adelaide Hills art convention will be held in 2025

Connect With Linda Tillman
LinkedIn: Linda Tillman
Website: https://australianregionalevents.com.au/

Connect with Despina Karatzias:

Website: Institute of Excellence
LinkedIn: Despina Karatzias
Instagram: @despinakaratzias

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YouTube: Institute of Excellence | Despina Karatzias

Show hosted by Despina Karatzias and brought to you by Tourism Hub in association with Institute Of Excellence.

Stay inspired, stay connected, and remember to share your tourism journey with the world!

 

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