Marketing Excellence: Getting Social in Your Business

Welcome to your Online Training Series. This is a 12-month online training excellence program in conjunction with Central Geelong Marketing and Tourism Greater Geelong and The Bellarine delivered by Despina Karatzias from InstituteOfExcellence.com

The Goal:

Gain a greater understanding of the key benefits of popular social media platforms Facebook, Instagram, Twitter, Pinterest, Google Plus, YouTube. In this training participants will walk away with clarity and a social media plan to drive track and customers to your business.

The Wins:

  • Overview and insights of the key social media platforms in Australia.
  • Laser focus on growing, engaging and converting Facebook and Instagram audiences into customers.
  • Create consistent winning content.

Module Content:

Lesson 1: Decoding Social Media

Lesson 2: Facebook and Instagram for Business

Lesson 3: Your Social Media Planner


This online excellence training series will run monthly until July 2018.

This is a small business industry training and development opportunity for the Central Geelong Marketing and Tourism Geelong and Bellarine Member Community.

If you are not a member and would like to join this training series please contact: trainingexcellence@geelongcity.vic.gov.au or visit https://www.instituteofexcellence.com/events/ to register.


I can’t make it live, and will still like to participate. Will the training be recorded?

There is good news and good news. It doesn’t matter if you are unable to make it to the live training will send you the recorded training and material distributed within 2 days of the training.

Where is the venue for this training?

This training is 100% all online. You will receive a link to register for each online class and once registered you will also receive reminders in the lead up to your training. This course is all delivered online in the comfort of your own home or office. And if you miss it or can’t make it we will email the recording and all supporting documents.

Here’s to your excellence today and every day, and we look forward to seeing you at the training 🙂

#LoveCentralGeelong #VisitGeelongBellarine #BeExcellent